Senior Influence Manager
Do you have a track record of delivering creative and effective creator campaigns? We are looking for a Senior Influence Manager to deliver best in class creator work and build our Creator offering.
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SENIOR INFLUENCE MANAGER
LONDON (Hybrid Working)
A benchmarked salary between £40,046 to £46,721 based on your level within our progression framework.
👋 Who we are
Born Social is a global social media agency that brings social-first thinking to the brands of tomorrow.
For the last 10 years, we’ve helped brands navigate and harness the chaos of social bringing method to the madness. From household names like Guinness, Primark and Ford to the next generation of big brands like Nando's, Peloton and Fever-Tree.
As a proud B Corp we care about People, Planet and Profit in equal measure. Working hard to attract, retain and develop the best social-first talent in our industry and creating a business and culture for them to thrive in.
We're an ambitious team of over 100 people across the UK & US and not stopping there.
Over the last year we have been focused on building our Creator offering - scaling the work we deliver and marketing our approach. We are now in an exciting position to bring in a Senior Influence Manager as a specialist role to deliver this work.
As our first ever Senior Influence Manager, you will work in our Social Media Management team, reporting into our Director of Influence and collaborating with our Social Media Managers.
✏️ What you'll be doing:
- Devising Tactics: defining the role of Social Talent (Creators, Influencers or Celebrities) during key strategy phases for our clients, by translating overarching strategy and creative strategy into Creator distribution tactics and a clear creative direction (brief) for creators.
- Casting: sourcing the right partners for our clients based on their relevance to the brief at hand, brand alignment and key metrics.
- Relationship Management: outreach, negotiation and budget management, including contracting (alongside our legal team). Responsible for building a strong working relationship with the relevant talent representatives and giving them a strong experience of collaborating with Born Social.
- Managing the execution of our creator campaigns: ensuring all content produced by talent meets the brand’s objectives, guidance in the brief and client expectations before it is published, making sure all campaigns are delivered seamlessly and on time.
- Client Communication: joining client meetings or pitches where specific input from Influence is required, reporting on status and/or presenting key activity. Proactively spotting opportunities for growth of the Influence offering across clients and collaborating with Client Services to deliver on this.
- Reporting: collaborating with Media Planners and Social Media Managers to ensure we are capturing the performance of our organic output and drawing insights from the data.
- Leading: leadership of Influence/Social Media Managers and Influence/ Social Media Executives, ensuring they are developing professionally and personally through leadership of weeklies, monthlies, performance reviews and output review.
- Output and Operations Development: supporting the Director of Influence in identifying areas for improvement across our Influence offering and sharing solutions to address this (from updating and writing up processes, coaching other teams, running educational sessions, etc.)
- Hiring: actively contributing to the hiring of new Influence Managers and Executives, assessing candidates at task stage and making informed decisions based on candidate’s technical potential.
👀 Who we're looking for:
- You have a track record of delivering seamless creator led campaigns, and a strong history of working relationships with creators and their talent representatives, with a network of key talent agencies to tap into.
- You have extensive knowledge of the current creator landscape, and able to educate others on how best to harness it.
- Brilliantly personable: communication is the lifeblood of our business. You love working with people and have a natural ability to handle challenges with charm.
- You are excited by the opportunity to build our creator offering - able to work in a small and agile team to build something from scratch.
- Highly organised: social is fast, there’s a lot of content and a lot of deadlines so the ability to run a tight ship is a must.
- You love brands and social media: you're fascinated by brands, and how they market themselves and use social media to do this. You are naturally curious about the developments of the digital world and excited by its potential.
- Pride in your work: we treat our client's brands as our own and are meticulous about our approach. You will take real pride in what you deliver and always strive for perfection.
- Real drive and ambition: you'll be constantly adapting to the ever-growing world of social, and we need people who have the mindset of growth as well as the ambition to get there.
- You'll have three to five years of experience working with creators (agency-side preferable).
✌️ Our values:
Our values aim to pinpoint the magic ingredients for us at our best. We look for people who share our values and can add to our culture.
See Challenge as Opportunity... is about our attitude and to be very clear, this is not a value of optimism, nor is it about loving every challenge.
Say It Simply... is how we communicate. Think of the basic rules of communication - honest, clear, confident.
Do What You Say... is the crux of our reputation and longevity. When you join Born Social, our trust is fully given. It is yours to lose.
Make Each Other Better... is about our culture of collaboration and commitment to development. We are only as good as the people around us so we all take responsibility for developing each other, as well as ourselves.
Consciously Contribute...is bigger than all the others. It ensures we grow right. It broadens our focus beyond Born Social and cements our commitment to doing what’s just, not what’s easy or immediately self-serving.
💙 Everyone's welcome:
We celebrate different ideas, perspectives, and backgrounds here at Born Social. As an equal opportunities employer, we believe in the power of an inclusive and representative team. We welcome applications regardless of race, religion or belief, sex, gender identity, sexual orientation, age, political affiliation, family, or parental status. We don’t simply comply with the Equality Act, we go further and take pride in building a stronger and more creative work environment, committed to inclusion, diversity, and representation.
💼 A day in the life at Born Social:
We've partnered with Day of Wrk to show you what daily life is like in some of our most popular job roles. Visit their site to see content from some of our team including Social Media Managers, Motion Designer & Account Managers.
- Team
- Social Media Management
- Locations
- Born Social HQ
- Remote status
- Hybrid Remote
Born Social HQ
About Born Social
Senior Influence Manager
Do you have a track record of delivering creative and effective creator campaigns? We are looking for a Senior Influence Manager to deliver best in class creator work and build our Creator offering.
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