Marketing Manager

New York City, USA (Hybrid Working)

A benchmarked salary between $69,000 to $75,000 (DOE) based on your level within our progression framework. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

👋 Who we are

Born Social is a full service social media agency designed for the new era of advertising. Our client list includes household names like Guinness, Ford, New York Presbyterian, Affirm, and Smirnoff.

We're powered by Croud, a leading performance marketing agency. As agencies we work closely to help brands see the value of bringing brand and performance together. As a result you’ll benefit from being part of the Croud Group, office and team.

Born is made up of an ambitious team of almost 200 people across the UK & US and not stopping there. We're growing fast, and looking to recruit the next founding members of our US team.

As part of our next stage of growth, we’re looking for a US Marketing Manager to join our global Marketing team, working in collaboration with the core team and wider agency leaders to build our in-market reputation, credibility and fame.

Telling the stories behind our work to win awards, drive headlines and power events. Ultimately driving awareness to help grow the business faster than ever.

✏️ What you'll be doing:

• Project management - manage key marketing initiatives, delivering against timelines and budgets whilst maintaining highest level of execution and client / key stakeholder satisfaction.

• Events - support the design and execution of Born’s presence at key industry and partner events, including ownership of Born’s client and prospect events.

• PR - point of contact for inbound opportunities, supporting agency leaders to craft and deliver commentary, bylines and interviews.

• Awards - identify priority agency, creative and people awards, working collaboratively with the UK Marketing Manager to shape and deliver entries and jury applications

• Content - support marketing & business development teams to build and craft bespoke content to reach and engage our target audiences inc. case studies, thought leadership and newsletters

• Social - contribute to agency content calendar, ensuring consistent visibility of US work, people & culture across our internal & external channels

• Brand guardian - maintain a cohesive brand presence.. Ensuring our brand, proposition and audience personas are at the heart of our in-market project delivery and decision-making.

• Collaboration: work closely with internal teams to drive excitement and collaboration around marketing initiatives, ensuring alignment with wider business objectives.

👀 Who we're looking for:

• 1-2 years experience working in a role responsible for Agency Marketing or in a similar Project or Account Manager role at a Social or Creative agency.

• You have a passion for social media - through working directly in the industry or through your own projects outside of work.

• You’re a brilliant written storyteller, comfortable shaping a variety of outputs including case studies, PR commentary, social content, and award entries.

• You're comfortable managing multiple tasks within a fast-paced environment where deadlines land simultaneously

• You have high standards with a strong eye for detail, upholding a standard of excellence aligned with our brand across all touchpoints

• Good understanding of the industry and who our competitors are, up to date with social trends and news, proactively finding ways to weave this into our marketing output.

✌️ Our values:

Our values aim to pinpoint the magic ingredients for us at our best. We look for people who share our values and can add to our culture.

See Challenge as Opportunity... is about our attitude and to be very clear, this is not a value of optimism, nor is it about loving every challenge.

Say It Simply... is how we communicate. Think of the basic rules of communication - honest, clear, confident.

Do What You Say... is the crux of our reputation and longevity. When you join Born Social, our trust is fully given. It is yours to lose.

Make Each Other Better... is about our culture of collaboration and commitment to development. We are only as good as the people around us so we all take responsibility for developing each other, as well as ourselves.

Consciously Contribute...is bigger than all the others. It ensures we grow right. It broadens our focus beyond Born Social and cements our commitment to doing what’s just, not what’s easy or immediately self-serving.

⭐️ Benefits

Every Born Social US employee is eligible for the benefits listed here on the Croud careers site which include:

• 20 days vacation a year with 12 public holidays observed
• Early finish throughout the summer months
• Enhanced paid parental leave
• Healthy in-office meals and snacks
• 401(k) Savings Plan
• Sales commission with pitch opportunities
• Annual performance bonus
• Pre-tax commuter benefits
• Full paid medical Insurance for employee (including dental and vision)
• Dependent contribution to medical, dental and vision coverage
• Employer paid life insurance coverage
• Monthly wellness membership stipend
• Access to health guidance and wellness resources
• Free Citi bike membership
• Hybrid workspace support - home office setup is provided
• Agile working policy
• Opportunity to work abroad in Croud’s international offices.
• Regularly scheduled social events and quarterly team offsites

Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, ethnicity, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.